Introduction
SW Brokerage Pty Ltd ("SW Brokerage", "we", "our", or "us") is committed to protecting your privacy and handling your personal information in accordance with the Privacy Act 1988 (Cth), the Australian Privacy Principles (APPs), and other applicable Australian laws.
This Privacy Policy explains how we collect, use, store, disclose and protect your personal information when you interact with us through our website, social media channels, advertising campaigns, forms, applications, events, email communications, and our financial services.
By accessing our website, engaging with our services, submitting information to us, or communicating with us, you consent to the collection and use of your information as outlined in this Privacy Policy.
Who we are
SW Brokerage provides finance and lending services across Australia, including residential lending, commercial lending, refinancing, SMSF lending, asset finance, debt consolidation, and related financial services.
Website: https://swbrokerage.com.au
Email: info@swbrokerage.com.au
Phone: 1300 792 929
What information we collect
We may collect personal information including:
Identity information
- Your name
- Date of birth
- Driver licence details
- Passport details
- Identification documents
Contact information
- Email address
- Phone number
- Residential address
- Postal address
Financial information
- Income and employment details
- Assets and liabilities
- Credit history
- Banking information
- Property ownership details
- Superannuation information
- Business financial information
Marketing and engagement information
- Information submitted through online forms
- Enquiries made through our website
- Downloads of guides, calculators or resources
- Responses to surveys and questionnaires
- Communication preferences
- Website browsing activity
- Interaction with our advertisements
- Social media engagement
Technical information
- IP address
- Browser type
- Device information
- Operating system
- Website usage data
- Referral sources
- Cookies and tracking identifiers
How we collect information
We may collect personal information directly from you when you:
- Submit an enquiry through our website
- Complete a contact form
- Download a guide or resource
- Request a callback
- Apply for finance
- Subscribe to newsletters or marketing communications
- Attend events or webinars
- Communicate with us via phone, email or social media
- Participate in promotions, competitions or surveys
We may also collect information from third parties including:
- Credit reporting bodies
- Lenders and financial institutions
- Accountants
- Solicitors
- Financial advisers
- Property professionals
- Referral partners
- Publicly available sources
How we use your information
We use personal information to:
- Provide mortgage broking and finance services
- Assess your lending requirements
- Recommend suitable products and services
- Facilitate finance applications
- Communicate with lenders and service providers
- Respond to enquiries
- Provide ongoing customer support
- Manage client relationships
- Improve our services
- Conduct market research and analysis
- Comply with legal and regulatory obligations
- Prevent fraud and protect security
Marketing communications
SW Brokerage may use your personal information to provide:
- Educational content
- Market updates
- Industry news
- Property and finance insights
- Promotional offers
- Event invitations
- Service updates
- Relevant financial information
Where required by law, we will obtain your consent before sending marketing communications.
You may opt out of receiving marketing communications at any time by:
- Clicking the unsubscribe link in our emails
- Contacting our office
- Updating your communication preferences
Opting out will not affect service-related communications required to manage your enquiries, applications or existing client relationships.
Lead generation and downloadable resources
When you submit your details to access guides, calculators, reports, webinars, newsletters or other resources, we may use your information to:
- Provide access to the requested resource
- Contact you regarding your enquiry
- Discuss relevant financial services
- Provide additional educational content
- Send information relating to home loans, finance, investing, refinancing, commercial lending or related services
By providing your details, you acknowledge that SW Brokerage may contact you by email, phone, SMS or other communication channels regarding your enquiry and related services.
Cookies and website tracking
Our website uses cookies and similar technologies to improve user experience, analyse website performance and support marketing activities.
Cookies may collect information including:
- Pages visited
- Time spent on pages
- Traffic sources
- Device information
- Website interactions
You can disable cookies through your browser settings, however some website functionality may be affected.
Remarketing and advertising
SW Brokerage may use advertising technologies and third-party platforms including:
- Meta (Facebook and Instagram)
- Google Ads
- YouTube
- Other digital advertising networks
These platforms may use cookies, pixels, tracking technologies and audience matching tools to:
- Measure advertising effectiveness
- Improve campaign performance
- Deliver personalised advertisements
- Show relevant advertisements to previous website visitors
- Create audience segments for future advertising
- Deliver content based on previous interactions with SW Brokerage
Information collected through these technologies generally does not directly identify you but may be linked to your device, browser or online activity.
You may manage advertising preferences through the relevant platform settings.
Analytics
We use analytics tools including Google Analytics and similar technologies to understand how visitors use our website.
Analytics information may include:
- Website traffic patterns
- User behaviour
- Device information
- Referral sources
- Marketing campaign performance
This information helps us improve our website, services and marketing activities.
Disclosure of information
We may disclose your information to:
- Lenders and financial institutions
- Credit reporting agencies
- Settlement agents
- Accountants
- Solicitors
- Financial advisers
- Technology service providers
- Marketing platforms
- Professional consultants
- Regulators and government agencies
- Related entities and trusted referral partners
We only disclose information where necessary to provide our services, fulfil legal obligations, or where you have consented to the disclosure.
Overseas disclosure
Some of our technology, CRM, cloud storage, email marketing and advertising providers may store or process information outside Australia.
Where overseas disclosure occurs, we take reasonable steps to ensure appropriate privacy and security safeguards are in place.
Data security
We take reasonable steps to protect personal information from:
- Unauthorised access
- Misuse
- Loss
- Interference
- Modification
- Disclosure
Security measures may include encrypted systems, secure storage, access controls, password protection and staff training.
Access and correction
You may request access to the personal information we hold about you and request corrections if information is inaccurate, incomplete or out of date.
Requests can be made by contacting us using the details below.
Retention of information
We retain personal information for as long as reasonably necessary to provide our services, comply with legal obligations, resolve disputes and maintain business records.
Where information is no longer required, we take reasonable steps to securely destroy or de-identify it.
Third-party websites
Our website may contain links to third-party websites.
We are not responsible for the privacy practices or content of external websites and encourage users to review their privacy policies.
Complaints
If you believe your privacy has been breached or you have concerns about how we have handled your personal information, please contact us.
We will investigate your complaint and respond within a reasonable timeframe.
If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC).
Website: https://www.oaic.gov.au
Contact us
SW Brokerage Pty Ltd
Website: https://swbrokerage.com.au
Email: info@swbrokerage.com.au
Phone: 1300 792 929
If you have any questions regarding this Privacy Policy or your personal information, please contact us.
Changes to this policy
SW Brokerage may update this Privacy Policy from time to time.
Any changes will be published on our website and become effective upon publication.
